Company Background:
Founded in 2011, Xuzhou Jindian Packaging Products Co., Ltd. mainly produces labeling products for electric bicycles, electric tricycles, new energy vehicles, industrial spare parts, etc., including self-adhesive labels, washable labels and thermal transfer labels, of which self-adhesive labels account for 70-80%.
At present, the company is equipped with a number of sheet-fed screen printing equipment, which is because the ink layer of screen printing is thicker, and the ink’s resistance to sunlight and scratch resistance are higher.
After many investigations, he targeted his investment to UV inkjet digital printing technology
“At the beginning, I had some concerns because RunTianZhi’s label digital printer had not been on the market for long, and we were among the first companies to try it,” Lv Weili recalled the scene of installing the equipment three years ago.
“However, my initial concerns were quickly dispelled because, after using the label digital printer for some time, we found that it fully met our expectations. Our brand customers highly appreciate its printing quality, and its delivery times have been reduced by more than half compared to before. Some orders can even be delivered on the same day, significantly reducing our time and labor costs,” Lv Weili told us. “Furthermore, this label digital printer offers excellent value for money, with production costs remaining within our expected range. Additionally, the professional and timely after-sales service makes it highly suitable for companies like Xuzhou Jindian, who are investing in digital printing technology for the first time.”
“The advantages of this label digital printer were further emphasized during the COVID-19, when the supply chain was extremely unstable, and I am very glad that I made the choice at that time. And my last concern was completely eliminated two years later when we received no complaints from customers about our first batch of digitally printed products, which shows that the labels’ performance in terms of sunlight and temperature resistance has stood the test of real-world applications.”
So, in early 2022, Xuzhou Jindian Packaging Products Co., Ltd. decided to invest in a second Runtianzhi J-330S digital printing machine to meet the growing needs of the business. “It is undeniable that digital printing technology has become an important driver of our growth.” Lv Weili said.
Currently, the proportion of digital printing products has reached 10% of the company’s total business. In the future, the company will consider investing in larger format UV inkjet digital printing equipment to meet the production needs of large format label orders.
